Two Must Have Wordpress Plugins That Target

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As promised to readers in my previous article on Building Intelligent Websites, today I will share two applications that will help target your new readers from regular ones. Here’s Seth Godin’s take:

One opportunity that’s underused is the idea of using cookies to treat returning visitors differently than newbies. It’s more work at first, but it can offer two experiences to two different sorts of people. (Source: In the Middle, Starting)

Here are two WordPress applications I recommend to offer that added differentiated service:

1. What Would Seth Godin Do Wordpress Plugin: - allows you to add a customized header at the beginning of your page. New visitors will see a different message (customizable) from regular readers.
2. Wordpress Popup Scheduler Plugin: - makes popups less annoying. You can set the popup (for subscription or special announcements) to appear only for new users at the specific page which they visit your site.

Do you have your own favorite plugins that do targeting? Share them here.

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