Marketing and Da’wah Thoughts from Hafihz in Singapore » Going Queezy Over Unpredictability

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Going Queezy Over Unpredictability

Submitted by Hafihz (Admin) on Monday, 20 October 20082 Views | Be the first to comment!

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Generally, we’d prefer the familiar over the unpredictable, and for good reasons:

We like things that are familiar.
Being predictable allows for flexibility and planning.
We are at ease with routines.

At the core of your business is your brand. While your stunts may chase, what you stand for should be consistent. It’s your style, your voice, you way.

Worth pondering: Do you have a style?